AI Visibility Audit for B2B Companies | Oren Greenberg
Growth audit module · AI visibility

AI visibility audit

Buyers now ask AI assistants which vendors to consider before they search, before they visit your site, before they talk to sales. This audit shows whether they find you - or your competitors.

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Sound familiar?

  • Organic traffic is falling even though your rankings haven't changed.
  • You have no visibility into what AI assistants say about your category.
  • A competitor with less authority keeps getting recommended ahead of you.
  • Your SEO agency tracks rankings. No one is tracking AI citations.
  • You're investing in content but have no way to know if it influences AI answers.

What the audit tells you

Citation coverage

Whether your brand appears when buyers ask AI assistants the questions your category owns - and on which platforms you're present, missing or misrepresented.

Competitor position

Which competitors are being cited instead of you, on which queries, and what gives them the edge in AI answers.

Query coverage

Which buyer questions in your category trigger AI-generated answers - and the gap between where you appear and where you should.

Source analysis

What content, pages and third-party sources AI assistants draw on when they cite your category - and whether yours are in the mix.

Traffic impact

Whether AI answer interception explains a gap between your rankings and your click volume - and which queries have been most affected.

What to fix first

A prioritised list of content, authority and structural changes most likely to increase citation frequency across the AI platforms buyers use.

Want to see it first?

Request a sample of the audit - so you can evaluate if it's a good fit for you.

Request a sample

Frequently asked questions

What is an AI visibility audit?

An evidence-based review of how your brand appears when buyers ask AI assistants - ChatGPT, Perplexity, Google AI Overviews, Gemini and others - questions in your category. It shows whether you're being cited, ignored or misrepresented, who is being recommended instead, and what it would take to change that.

Does AI visibility actually affect pipeline?

Increasingly, yes. Buyers use AI assistants to shortlist vendors before they search, before they visit websites and before they talk to sales. If a competitor is being cited and you're not, you may never appear in their process at all. One audit found organic clicks down 46% year on year even as rankings held - AI answers were intercepting the demand before it reached the site.

How is this different from SEO?

SEO optimises for search engine rankings and clicks. AI visibility optimises for citations in AI-generated answers, where there are no rankings and often no click at all - the buyer gets a recommendation and acts on it. A company can rank #1 on Google and still not appear in a single AI answer for the same query.

What do you need from us?

A list of the buyer questions and category terms you want to own, your key competitors, and read-only access to any AI visibility tool you're already running (Profound, for example). If you don't have one, the audit runs its own query coverage analysis.

Can I see what this audit looks like?

Yes - request a sample and you'll receive an anonymised version of a real client audit, with actual findings and scores, so you can judge the depth before committing to anything.