Buyers are searching for what you sell right now. This audit shows who's winning that demand, why it isn't you, and what it would take to change that.
Request a sample auditHow much of your organic traffic is people who already knew your name - and how much genuinely new demand you're capturing (or handing to competitors).
Where you stand on the searches that actually sell your product - not vanity keywords - and what's within reach of page one.
How much of your website Google is ignoring entirely - pages it never indexed, sections it can't read, effort that never had a chance to rank.
How your site's credibility compares with the competitors beating you - and whether your problem is authority, content or something structural.
Every finding scored by commercial impact, so effort goes to recoverable revenue - not to chasing rankings that wouldn't pay anyway.
Recent findings from delivered audits, anonymised.
A B2B SaaS company's organic clicks fell 46% year on year even as its rankings improved - impressions were up, but the traffic wasn't arriving.
SEO audit, B2B SaaS, 202694% of one platform's organic clicks were people already searching its name. It ranked for its brand - and captured almost none of the demand in its category.
SEO audit, B2B software platform, 2026A company generating 1 million search impressions a quarter sat at an average position of ~20 - visible enough to measure, too low to win clicks on the terms that mattered.
SEO audit, B2B SaaS, 2026Request a sample and you'll get an anonymised version of a real SEO audit - actual findings, actual scores, client details removed.
Request a sample auditAn evidence-based review of your organic search performance that answers the commercial questions: how much of your traffic is people who already know you, why competitors out-rank you on the searches that produce revenue, what's blocking Google from seeing your site, and what to fix first.
Because a healthy top line often hides an unhealthy mix. In one recent audit, 94% of a company's organic clicks came from people searching its own name - it was capturing almost none of the demand in its category. Traffic that would have arrived anyway isn't marketing performance; the audit separates the two.
The audit isn't a replacement for an agency - it's an independent check on whether the work is producing commercial results. Agencies report on rankings and traffic. The audit asks whether those rankings translate to revenue, whether the right terms are being targeted, and whether anything structural is limiting what the agency can achieve.